Charity details

Also known as
Geelong Mums
Eureka Mums
5 Vale Street
St Kilda VIC 3182
Address For Service email
Charity Size
Who the charity helps
Financially disadvantaged people
General community in Australia
Date established
Last reported
22 January 2018
Next report due
31 March 2019
Financial Year End

Summary of activities

In 2017 we provided 40,150 items new and preloved nursery gear worth $5.2 million dollars supporting 13,510 babies and children. We are powered by 1600 volunteers and work in partnership with 233 social service agencies. 60% of these families were supported in Melbourne, 30% in Geelong and 10% in Ballarat.St Kilda Mums vision is to build a future where we waste less, share more and care for every baby and child in Victoria. In 2017 we employed two part time coordinators to develop partnerships with social services and transportation companies in the South East and South West.We also supported mums with no prenatal support before the birth of their baby via our Safe Start Project. This project currently supports social workers at Sandringham Hospital,The Northern Hospital, The Royal Childrens Hospital, The Royal Womens Hospital, Werribee Mercy Hospital and Sunshine Hospital.We asked social workers and Maternal and Child Health nurses to share with us the causes of disadvantage for the families they support. In some instances, there are multiple causes of disadvantage affecting one family. Overall, migrant, refugee or asylum seeker families are the largest group, representing roughly a quarter of the families supported by Geelong Mums (23%) and St Kilda Mums (27%). This figure is much lower for Eureka Mums (5%). Homelessness affects a higher proportion of families supported by St Kilda Mums (17%) than the other branches. Family violence is the largest cause of disadvantage for Eureka Mums (20%), second for Geelong Mums (19%), and the third cause of disadvantage for St Kilda Mums (15%). Aboriginal and Torres Strait Islander families represented 7% of the families we support overall.In the last year, we supported families in 55 of 79 municipalities in Victoria. The top 10 municipalities account for 73% of families we supported in the past 12 months.Melbourne, Geelong and Ballarat comprise 83% of the population of Victoria according to Australian Bureau of Statistics Census data from 2016. In the past year, we have distributed material aid in 11 new local government areas. It is our goal to reach 100% of Victorian families over the next four years.

Where the charity operates


Financials & Documents

Annual reporting

Title Due Date Date received Download
Financial Report 2018 31 March 2019 Not yet submitted
Annual Information Statement 2018 31 March 2019 Not yet submitted
Financial Report 2017 31 January 2018 22 January 2018
Annual Information Statement 2017 31 January 2018 22 January 2018
Financial Report 2016 31 January 2017 12 December 2016
Annual Information Statement 2016 31 January 2017 12 December 2016
Financial Report 2015 31 January 2016 13 January 2016
Annual Information Statement 2015 31 January 2016 13 January 2016
Financial Report 2014 31 January 2015 14 December 2014
Annual Information Statement 2014 31 January 2015 14 December 2014
Annual Information Statement 2013 31 March 2014 29 October 2013
Financial Report 2013 No due date Not required


Title Reporting Year Download
Governing Document Download


The charity's subtype history

Purpose Start Date End Date
Public Benevolent Institution (PBI) 1 January 2014
Advancing social or public welfare 1 January 2014
Advancing the security or safety of Australia or the Australian public 1 January 2014
Advancing the natural environment 1 January 2014
Purposes beneficial to the general public that may reasonably be regarded as analogous to, or within the spirit of, any of the other charitable purposes 1 January 2014
2012 Public benevolent institution 3 December 2012 31 December 2013
2012 Another purpose beneficial to the community 3 December 2012 31 December 2013

Registration status history

Effective Date Status
3 December 2012 Registered

Enforcement action history

There have been no enforcements for this charity.